Thursday, March 12, 2009

Dealer Website Compliance Mandate

As the water ionizer industry is now getting larger and more visible, it will only be a matter of time before water ionizer companies are checked for compliance. Those importers not working closely with their dealer network will risk being shut down or fined, and IonLife is in this for the long haul.

As an Ionlife dealer, you agree that any promotion of IonLife products (through electronic or printed medias etc.) has to get pre-approval by the designated IonLife Compliance Officer before being made public. We are currently in the process of reviewing our dealer websites and will be contacting those of you who are not complying with the requirements regarding the effects of drinking ionized water. Please use the following guidelines to make sure your website is in compliance.

No mention of water from ionizers helping with or curing diseases - especially Arthritis or Asthma, Bone Loss or Bone Density, Cancer, Diabetes, Osteoporosis, or Weight Loss.

Yes, it is okay to use words like increased energy, feeling better, greater wellness and improves hydration etc.

Anyone found in non-compliance, who does not change the information on their site once notified by IonLife, may risk losing their dealership privileges.

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